Guiding Your Digital Platform Decisions
Our strategic consulting is informed by years of experience working with enterprise organizations across multiple industries. We help you make informed decisions that will serve your organization well for years to come.
Our Strategic Consulting Process
Current State Assessment
Evaluate your existing platforms, processes, and content operations.
Requirements Analysis
Understand your business goals, user needs, and technical requirements.
Strategy Development
Create roadmaps and recommendations aligned with best practices.
Implementation Planning
Develop actionable plans with timelines, resources, and success metrics.
Strategy Services
Comprehensive Strategic Guidance
Platform Selection
Expert guidance on selecting the right CMS or DAM platform based on your needs, budget, and technical environment. We help you navigate the complex landscape of content platforms.
CMS Roadmapping
Develop multi-year roadmaps for your content management platforms with phased improvements and upgrades. Align technology investments with business objectives.
Technology Evaluation
Assess and compare platforms used by best-in-class organizations to inform your decisions. We provide unbiased recommendations based on real-world experience.
Architecture Design
Design scalable, maintainable architectures for your content and digital experience platforms that support current needs and future growth.
Process Optimization
Streamline content workflows, authoring processes, and governance models to improve efficiency and content quality.
Website Strategy
Develop comprehensive website strategies including information architecture, content strategy, and UX planning for optimal user experiences.
Customer Success Story
Global Website Redesign for Medical Insurance Provider
Strategic project leadership for a comprehensive brand redesign and digital transformation.
We served as the strategic foreman for a major medical insurance provider, coordinating efforts between their chosen design agency and internal technical teams to deliver a complete internal and external brand redesign, including a new global website and member portal.
Our Role
- Project coordination between design agency and internal technical teams
- Collaboration with customer UX team to validate Figma designs
- Ensuring designs reflected all business rules and expected behaviors
- Development of reusable React component library for current and future sites
- Interactive Storybook deployment for component validation across mobile, tablet, and desktop viewports
- AWS infrastructure delivery using infrastructure as code principles
- Implementation of visitor tracking technology for optimal user experience
Key Deliverables
- Global Website
- Member Portal
- React Component Library
- Storybook Component Showcase
- AWS Infrastructure
- Visitor Tracking System
- Design Validation Process
Result: Successful launch of new brand across all digital properties with seamless coordination between design and technical teams.
Strategic Considerations
We help you consider all aspects of your platform decisions:
- Total Cost of Ownership: Licensing, infrastructure, support, and maintenance costs
- Scalability: Can the platform grow with your organization's needs?
- Team Capabilities: Skills required and available in your team
- Integration Ecosystem: How easily does it connect with other systems?
- Vendor Health: Long-term viability and product roadmap
- Cloud vs On-Premise: Infrastructure decisions and implications
- Best Practices: How do leading organizations use these platforms?
- Risk Mitigation: Identifying and addressing potential challenges